![]() At Buffer we include our #BufferLove hashtag in our Instagram bio. Plus, when anyone taps on the hashtag, they’ll see posts from fans who have used it. Adding the branded hashtag to our bio tells people which hashtag to include to catch our attention. For example, we encourage our fans to use #BufferLove when they talk about our products. ![]() CoolStays includes all the important aspects of a great Instagram bio.Ĭonsider including a branded hashtag as well. But if you want to make it easier on yourself, take advantage of link-in-bio tools such as Start Page that allow you to turn a single link into a catalog of links. Some businesses include a standard link to their website, while others change it regularly to reflect recent posts. Your in-bio link is your only clickable link on Instagram, so use it wisely. A call to action (shop, read more, contact us, etc.).Your Instagram bio tells potential followers who you are, what you’re about, and what action you hope people will take after visiting your profile. Visually plan your content calendar and make your profile a "must-follow" with Buffer's suite of Instagram scheduling and analytics tools. Schedule your Instagram posts, carousels, stories, and reels with Buffer ![]()
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